Mobile payments for parking: Simplify your parking management with technology that scales.
Asbury Park, NJ is a popular vacation destination for New York and New Jersey residents. The city’s historical boardwalk, concert offerings, and a plethora of bars and restaurants attract visitors and residents year round.
While Asbury Park had implemented another mobile parking solution in 2012, the city knew it could enhance the user experience for its parkers and enforcement officers. The city was seeking a mobile payment parking solution that would support its strategy to create a better parking experience for residents, employees and visitors.
The City of Boston’s metered spaces were collecting just under $14 million in parking payment revenue over the past 3 years. When mobile payments are introduced, the perception is that overall parking revenue will drop because less tickets are written, therefore hurting a valuable source of income. The idea is that the mobile convenience makes it easier for parkers to avoid citations. The launch of ParkBoston has proved that notion wrong. While tickets have dropped, revenue for the city is rising steadily as reported by the Boston Globe.
The University of Nebraska- Lincoln (UNL) transitioned from its previous mobile parking app provider to Passport to improve the level of parker support and client service. Changing providers for a customer-facing system like mobile payments can be risky, and successfully transitioning providers requires experience and care. Passport is an expert in technology implementations and transitions and not only successfully helped the campus switch providers, but also delivered value-added services to improve the campus parking experience, resulting in increased app utilization.